Qualified summary
What the buyer needs
A two-year destination-marketing AOR covering media planning and buying, campaign management, creative development and production, analytics, reporting, and account leadership.
Why it stands out
The $650,000 annual media budget excludes agency fees and production, and the addendum clarifies a focused scope around paid media, creative, and measurement.
What to check before bidding
The incumbent may rebid, the question window is closed, conflicts must be disclosed, and only five business days remain for proposal production.
Eligibility signal
Qualified integrated agencies with tourism or destination experience; remote agencies are welcome with a credible account-service plan.